Career and Technical Education Summer Conference 2011
Marketing Education
Date: July 26-28, 2011 (Preconferences available July 24-26)
Location: Sheraton Greensboro Hotel at Four Seasons/Joseph S. Koury Convention Center
Cost: $165. Online registration will close July 8. Payment must be mailed by July 9 in order to be processed. Some sessions require additional payment. No credit card payments can be accepted.
Program Highlights
This summer conference will include several sessions focusing on major curriculum revisions for Marketing and Marketing Management courses. Attending the Marketing Education sessions will provide an opportunity with getting started using the curriculum frameworks, obtaining best practices and strategies for using resources, and enhancing learning opportunities for your students.
Program Focus
Tuesday
- Opening General session
- Review of Marketing and Entrepreneurship Education (MEE) revised Essential Standards
- Promotion/showcase of Marketing Education Programs
- Highlights of concurrent sessions
Wednesday - Thursday
- Get started with using Marketing and Marketing Management courses curriculum frameworks (NEW)
- How to teach difficult objectives in Small Business Entrepreneurship, Sports and Entertainment I & II, and Strategic Marketing courses
- Attend DECA district meetings
- Learn how to implement student experiential-learning opportunities
- Make DECA an integral part of instruction
- Make learning more relevant by integrating project-based learning
- Make learning more convenient by integrating the latest hand-held tools of technology
- Learn about trends of building a brand and relationships
- Explore a virtual place to obtain instructional support and resources, collaborate, and access curriculum frameworks: Moodle PLCs
- Attend NCMEA awards session
- Raise test scores and guiding students to success
- Solve case studies provided by business and industry representatives
Preconference
- New Teacher Training: 40-Hour Induction, Module 4, $150
Sunday, 3 p.m.-7 p.m., and Monday, 8:30 a.m.-2:30 p.m.
Module 4 of the 40-hour new teacher training will be offered as a preconference session at summer conference. Fee includes training materials, lunch, and breaks. You must register for this session through the conference registration site. - Developing and Teaching CTE Honors Courses, $100
Monday, 9 a.m. – 4:30 p.m.
The Honors Course Policy requires teachers interested in offering honors CTE courses to develop and submit for approval to local administrators a portfolio of curriculum materials for each honors course. This portfolio is called the Honors Teaching Preparation Portfolio. The purpose of this workshop is to provide participants with the requirements and procedures for preparing the Honors Teaching Preparation Portfolio for any CTE Honors class. Join in the networking and get ready for teaching an honors course in the fall. This session is presented by Cynthia Rossi Sovich, M. Ed., CFCS, NBCT Family & Consumer Sciences/Early Childhood Education. Register through the summer conference registration system for this preconference opportunity.
Registration
Register for the conference online.
Become an exhibitor at this conference.
To register onsite or pick up preregistration materials
Monday
5:30-8:30 p.m. Exhibit area
Tuesday
8 a.m.-1 p.m. Exhibit area
5-8 p.m. Third floor prefunction area
Wednesday
7:15 a.m.-4 p.m. Third floor prefunction area
For more information
For more information about Marketing Education activities at the 2011 Summer Conference, contact Delores P. Ali (919-807-3875 or dali@dpi.state.nc.us). For general conference information, call or email (not both) Helaina Hinson (919-807-3878 or hburton@dpi.state.nc.us).
